It was founded in 2020, with a goal of establishing the fastest and the most reliable private service of this sort on the local market, allowing patients and pharmacists to prescribe and get medications delivered within a few clicks in the app.
The founders, Sonny Hall and Charles Howard approached us in 2021, presenting their goals and a business plan. During the Discovery Phase for this project, we established a roadmap that would take us to a MPV release in 7 months (including design and development), and then allow for building it up into a fully-fledged web and mobile application.
A lightweight application for the African healthcare market.
One of the core missions of Merck DORA is supporting the fight against diabetes in African countries. In pursuit of that mission, they offer a Web-based application that promotes global health and helps identify diabetes-related problems.
When we started our cooperation, Merck DORA was only available in Kenya. Currently, the application is available in eight more African countries and in different language variants. The app is designed around user needs and is lightweight—developed in Vue.js, it closely follows the company’s corporate identity guidelines and weighs only 0.7 MB, which helps Merck find new partner—pharmacies in Africa.
SALES & MARKETING DIRECTOR & CO-FOUNDER, SEAT UNIQUE
HEAD OF DIGITALIZATION AFRICA AT MERCK
CO-FOUNDER AND CEO AT GUILD