Kastio is an interactive webcasting platform designed for business and training events.
To transform it from a plain webcasting suite into a state-of-the-art platform, we had to solve a number of challenges. One was ensuring that the video stream, along with the extra content (surveys, slides, pictures), would be delivered in a synchronous manner to all audiences.
The player also had to be highly customizable and embeddable to allow content-creators to use it to stream their content from their own websites.
Key challenges of the project included:
- Building a database with information about the audience for the purpose of designing effective sales strategies.
- Ensuring that Kastio is easily embeddable on highly different websites.
- Providing synchronized viewing for geographically dispersed audiences.