The Challenge
Morizon.pl is the biggest online real estate marketplace in Poland, with considerable investor appeal—it's to be acquired by Ringier Axel Springer Media (RASM). Although Morizon currently lists over 320,000 properties for sale and rent (the largest number of listings in Poland), visiting them in person is currently very difficult due to safety precautions implemented in response to the COVID-19 pandemic. To continue operating despite these unfavorable circumstances, the client decided to digitize the process and introduce a video tour to their Web and mobile app, starting with a quick proof of concept (POC).
The client didn’t want an off-the-shelf solution like Zoom, which would require potential customers and property owners to install additional apps. Instead, they decided to build an app and release it within their own domain to maintain a consistent brand and user experience.
- Creating a user-friendly and easy-to-use solution offering a brand-consistent experience
- Performing under tight deadlines to quickly give the company an edge over the competition
